Discover what sets association job boards apart.

How essential is it for you association to have a clearly defined editorial content strategy?


Well, as the saying goes:
"If you fail to plan,
then you plan to fail"
Don't fail to plan! Consider these best practices when creating your association’s editorial content plan to reach your communications goals for the year.

Download this infographic to help your association {Achieve More} .

Commercial recruiting firms may have scale, but associations offer something they can't replicate: trusted communities, industry expertise, and meaningful connections between employers and professionals.

Our free infographic, Beyond Scale: The Association Advantage in Recruiting, explores how associations can capitalize on these strengths to create more value for employers, members, and their organization.

In this infographic, you'll learn how associations can: 

  • Build stronger employer relationships through industry credibility and targeted audiences
  • Gain valuable workforce insights that inform recruitment strategies
  • Create sustainable non-dues revenue opportunities
  • Strengthen member value while supporting employers' hiring needs

Whether you're looking to optimize an existing career center or exploring new ways to increase engagement and revenue, this resource provides actionable insights to help your association stand out in today's competitive recruiting landscape.

This webinar reviews important data and findings from the 2020 Association Communications Benchmarking Report and shares valuable recommendations and tips to help associations think creatively and innovate the ways in which they engage and communicate with their members and the industry.

After listening, you will learn:
  • The current state of communications in the midst of the COVID-19 pandemic.
  • Surprising year-over-year improvements and progress seen across various areas of the report.
  • Recommendations about how to effectively continue to pivot and manage your association communication strategy for the second half of 2020 and beyond.
Did you know you can take the benchmarking survey year-round? Additionally, associations can re-take it to see if they've improved in any areas of their Best Practices Score and Report Card. Click here to login .
Fill out the form below and your infographic will be emailed to you shortly!
The 2020 survey contains tools that allow survey respondents to build dynamic, personal and downloadable reports that grade progress in the following areas of the association communication spectrum:
Naylor's Programmatic Network Benefits
Meet Our Speakers
Shanna Mertel
Director, Client Experience
SaaS Solutions
Heidi Boe
Senior Group Publisher,
Member Communications
w/ Q&A guest speaker
Kerry Walter
Director of Programmatic Operations
Naylor Association Solutions is a CAE Approved Provider. This program may be applied for one credit toward your CAE application or renewal professional development requirements. All registrants will receive access to a recording of the webinar, but the presentation must be viewed live to receive CAE credit.
Subscribe to Association Adviser to benefit from the collective wisdom of association executives, monthly reader poll results and how-to articles.
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