Join us for our Benchmarking Webinar
Who's in the Room in 10 Years? A CEO Conversation on Membership Growth
October 14 at 2 p.m. ET
Engaging young professionals remains one of the top challenges cited by association leaders. While associations are investing more in online communities and social-driven engagement to reach the next generation, mentoring, board seats, and traditional leadership tracks haven’t kept pace.
The deeper question isn’t just how to engage the members you have, but whether your membership model is built for who’s coming next.
The deeper question isn’t just how to engage the members you have, but whether your membership model is built for who’s coming next.
Join Naylor CEO Christine Shaw and association CEOs Sheree Anne Kelly, President & CEO of the Association of Chamber of Commerce Executives, and Hester Ndoja, President & CEO of the Florida Society of Association Executives, for a conversation on membership growth, generational transition, and what’s actually working to build a durable pipeline, all grounded in the 2026 Association Benchmarking Report.
To register for the webinar, please fill out the form below:
Speakers
Christine Shaw
President & CEO
Naylor Association Solutions
Sheree Anne Kelly
President & CEO
Association of Chamber of Commerce Executives
Hester Ndoja
President & CEO
Florida Society of Association Executives
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See What's Inside the Report
Get a first look at how the data is organized, so you know exactly what you're downloading before you fill out the form.
- 31 charts exported at print resolution
- Peer filters by association type, budget, and staff size
- Full data appendix with cross-tabs
Inside This Year's Report
Three findings from this year's survey that most association leaders don't see coming:
88%
of members say career growth is a top reason they join, yet most leave when they don't find it
#1
challenge reported in 2026: cutting through information overload to actually reach members
3x
revenue growth gap between data-driven associations and those flying blind
“We rebuilt our entire member value strategy around last year's benchmarking data. Renewals are up nine points.”
Executive Director, State Trade Association
“The benchmarking data gave our board the confidence to greenlight a new career center initiative.”
VP of Membership, National Professional Society
Know Where Your Association Stands
Join 900+ association leaders already using this year's benchmarks.